Proposing Value: Turning Prospects into Lifelong Clients

In today’s competitive marketplace, businesses face the challenge of not only attracting prospects but converting them into lifelong clients. This shift from short-term sales to building lasting relationships hinges on one critical factor—proposing value. When a company successfully conveys its unique value proposition, it fosters trust, loyalty, and engagement. In this blog, we’ll explore the […]

Mastering Foodservice Growth: Strategies for Success in a Competitive Market

Transcription:  Ramez: In 2019, for the first time, food service sales in North America exceeded retail sales. Food service or out-of-home sales surpassed retail sales. The biggest question is when will food service sales or out-of-home sales exceed retail sales in our part of the world? Well, stay tuned because that day will eventually come, […]

How to Grow Sales Through Relationship Marketing

Transcription: One of the biggest questions out here is that what drives sales? What drives sales is opportunities on top of the funnel. And if you and your team don’t have a systematic approach to put the opportunities on top of the funnel to put the right qualified opportunities above that funnel, then that funnel […]